
Socks Lab is a Chilean sock and accessories brand based in Santiago, active since 2017. It sells through multiple channels — its own store, e-commerce, and wholesale distribution — in a business where customer support and B2B account management are key to keep growing.
From the operational challenge to the solution in action: a series of short interviews showing the before and after.
Direct feedback from the Socks Lab team is what tunes each agent to their real operation.
We build the agents on Socks Lab's own sales channels and support templates.
We integrate them into the channels the team already uses — WhatsApp, social media, and the different retailers — without migrating anything.
Reviews with the Socks Lab team fine-tune the tone of replies and the report format.
Every round of feedback becomes concrete adjustments, until the agents match Socks Lab's real operation.
Each agent solves a specific problem, but both share the same underlying goal: letting Socks Lab keep growing without adding operational headcount.
01
Selling through its own store, e-commerce, and wholesale distribution at the same time, Socks Lab gets customer messages across several channels at once, many of them outside business hours.
The Customer Support Agent classifies every message, answers product and order questions instantly, and routes to a person only the cases that truly need it, like complaints or wholesale negotiations.
02
Selling on Falabella, Ripley, Paris, its own store, and wholesale means sales and stock are spread across sources that don't talk to each other. Before AgentLayer, someone on the team lost hours every week downloading and cross-referencing that data by hand.
The KAM Agent connects directly to those channels, answers natural-language questions about sales and stock, and delivers an automatic consolidated report, ready before anyone on the team needs it, without anyone having to put it together.
Socks Lab's agents are already in production. We'll soon publish the impact metrics and the team's testimonial.
Tell us your problem and we'll show you which agent can solve it in a 30-day pilot.